Happy Thanksgiving!

Happy Thanksgiving to all my American friends and clients!  I hope you’re having a great day with friends and family.  Enjoying good eats and a well deserved break from your business.  If you’ve automated your business, then chances are today you’re still able to keep the business running without you. If you’re still working toward [...]

The Art of the One-Time-Offer

I saw this question posted on a forum recently: I apologize if this seems like a long winded question.  I am looking for a robust solution for my shopping cart and autoresponders.  However, I need to know how to automate upsells. When I bought a recent product, there were 5 upsells.  Please advise how to do [...]

The New Face of the Season

I had some down time last night and decided to give my brain a break with a couple of hours in front of the tv.  I rarely watch tv these days, preferring to spend my time reading or writing or doing just about any other than watching tv.  But every once in a while I [...]

FTC Guidelines Webinar Replay

Thanks to everyone who joined us for the webinar last night on the new FTC Endorsement Guidelines coming into effect December 1, 2009.  The replay is now available.  Just a reminder: this webinar is provided for your information only and does not constitute legal advice.  Should you have any questions regarding the specific legal ramifications [...]

Experiment: Does Piracy Boost Sales?

I just received an e-mail from Mark Joyner.  He’s running an experiment where you can download the ebook version of one of his best selling books.  His theory is that by giving the eBook away for free, it will increase the sales of the hard copy.  I’ll leave him to explain it but I’m hoping [...]